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How the Mar-a-Lago face differs from other plastic surgery trends
The “Mar-a-Lago” face is made up of a combination of excessive filler and botox, unnaturally smooth skin, perfect teeth, and a full face of makeup. Add lip filler, laminated eyebrows, and a uniform of tight dresses and heels to that list. The desire is clearly to appear youthful — and therefore stay relevant — within Donald Trump’s circle, by looking more like a Fox News anchor than a middle-age relative of Trump’s. While people have noticed the “Mar-a-Lago face” predominantly in the women of MAGA, like Lara Trump, Kimberly Guilfoyle, Lauren Sánchez, and Kristi Noem, the men fall susceptible to it, too. Matt Gaetz and his freakishly arched eyebrows are a case in point. Trump himself is a fan of fake tans and bronzer, so it’s not surprising that his disciples take it even farther.
The “Mar-a-Lago face” is also a totem of wealth, something that’s clearly important to Trump’s inner circle. Although it’s impossible to verify exactly what cosmetic procedures these women have had — or what they paid for it — it’s fair to assume the treatments they’ve accessed would be prohibitively expensive for the average person. In addition, the daily upkeep of makeup products, blowouts, tans, and hair extensions would be pricy, so it’s another form of elitism and inaccessibility. The “Mar-a-Lago face” differs from other forms of plastic surgery precisely because of this; it’s a look that wants to be seen. While many get procedures done with the hope that they’ll be undetectable, the MAGA aesthetic is aggressively and unapologetically visible.